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Building Content from Data

Technical innovations, rising customer expectations for more and better digital touchpoints, competitive pressure, and numerous external influences create a challenging field of tension for sustainable growth of digital commerce companies.


Content such as high-quality product descriptions plays a key role in overcoming these challenges. This white paper, produced together with our partner hmmh, uses the example of the DIY sector to illustrate how companies can generate content automatically from data and thus position themselves as customer-centric and fit for the future.

Retresco wishes you many exciting insights.